London-based video virtual sports specialist Highlight Games Limited today announces that its SOCCERBET football product has launched on an additional channel in Eurobet retail venues.

Since its launch in March 2019, SOCCERBET, which features archive footage from the biggest clubs in Italian Serie A, has consistently been a top-performing product across the Eurobet retail estate. SOCCERBET is available in single match and league formats and is currently the #1 performing product in the Italian virtual sports market.

“We’re delighted with the success of our SOCCERBET product in Italy and by the fact that Eurobet has chosen to reflect its popularity with the introduction of an additional channel in its retail estate,” said Nick Gardiner, Director, Highlight Games. “Highlight Games’ exclusive use of Serie A archive video footage has captured the imaginations of Italian players and they will now have more opportunities to bet on these unique games across two channels in Eurobet venues,” he added.

Federico Spescha, Head of Sportsbook & Trading, Eurobet, said: “SOCCERBET is a truly special product which has proven incredibly popular with our valued customers. Our priority as an operator is to give players what they want, and so it was an easy decision to introduce more SOCCERBET to our portfolio. We look forward to launching additional content from Highlight Games in the near future.”