Playson

Games studio inks partnership with Bulgarian operator

Casino software provider Playson has agreed a deal with Bulgarian gaming group Sesame to supply the company’s new online casino with its content.

With a 20-strong retail estate in locations across the country, the operator is strengthening its position in Bulgaria by launching a new online offering, with Playson’s range of games set to feature prominently.

An assortment of Playson’s hit games will go live with Sesame, including Pearl Beauty: Hold and Win, Solar Temple, Solar Queen, its Funky Fruits portfolio and Timeless Fruit Slots.

The operator’s offering will also be boosted by the addition of Playson’s integration-free engagement tools, which have been demonstrated to significantly increase player retention.

Blanka Homor, Sales Director at Playson, said: “Sesame is a well-respected operator in Bulgaria with highly promising commercial prospects, so we are delighted to have signed this agreement to launch our games with its new online casino.

“With an immersive range of in-game mechanics, inviting themes and engagement tools, our portfolio will undoubtedly be a hit with its players.”

Deyan Dimitrov, CEO of Sesame Online said: “Playson is earning a deserved reputation as one of the most dynamic slot providers on today’s market, so we are delighted to partner with the exciting games studio.

“The addition of engaging content such as Playson’s will help us attract new customers by offering fresh and exciting gaming experiences to an ever-expanding fanbase.”