Recognition of stellar 12 months for world’s ‘go to’ regulated markets sports betting supplier

Leading sports betting and gaming technology supplier SBTech has won the Sportsbook Supplier of the Year award at the prestigious SBC Awards 2019 in London.

Judges highlighted both SBTech’s cutting edge sportsbook driven by innovation and the company’s impressive 2019 commercial success as key reasons that made SBTech the stand-out nominee.

The award marks another strong year for the business that has outperformed its rivals by securing numerous highly prized government contracts, reinforcing its market position as the pre-eminent sports betting and platform technology supplier for global, tier one iGaming and lottery brands.

In June 2019 it also announced the most significant B2B sports betting supplier deal in the UK this year with the launch of the new Virgin Bet sportsbook. This marked the first SBTech partner to build a differentiated UI from its next-generation API’s.

2019 has not just been a year of forging new landmark agreements, SBTech also reaffirmed a number of long standing partnerships by renewing contracts with notable existing sportsbook partners, namely; ComeOn – one of SBTech’s largest partners with multiple brands in multiple regulated jurisdictions; Bet.pt – the market leader for sports betting in Portugal; Sazka – the Czech Republic state lottery; Rush Partners, an innovative multi-brand football fan themed operator; and Argyll, owners of the Sportnation and Redzone brands in the UK.

Following on from this year’s contract wins, 2020 will see SBTech’s multi-channel platform provide retail sports betting in thousands of venues from Scandinavia to the US, firmly cementing it as one of the world’s leading sports betting suppliers, across all channels.

Andrew Cochrane, Chief Development Officer at SBTech, said: “The SBC award for Best Sportsbook Supplier 2019 tops an incredible year for the business where we’ve secured some of the most significant partnerships in the industry.

“Ultimately this award is recognition of our committed, dedicated and high-calibre teams across our many international offices as they have continued to push product innovation to ensure our sportsbook remains at the forefront of the industry.”