Amelco

Tier one supplier launches second multi-channel Colorado sportsbook

Amelco, the leading sports betting software and trading services provider, and ISI Race & Sports, have partnered with GeoComply, the geolocation services provider, to support the launch of BetWildwood in Colorado.

The joint venture, which has seen Amelco partner with ISI Race & Sports to deliver Wildwood Casino’s upcoming sports betting platform, is now set to include GeoComply’s IDComply age and identity verification services along with its geolocational compliance suite.

By integrating age and identity verification along with GeoComply’s award-winning geolocation tools, BetWildwood is set to streamline its operations significantly by managing both KYC and compliance processes from the same back-office and API.

Commenting on the integration, Paul Manning of Amelco said: “Instead of needing to integrate multiple compliance vendors, GeoComply’s IDComply combined with their geolocation solution really streamlined the development, implementation and back-office management of our BetWildwood platform.

“IDComply’s ability to integrate multiple identity verification vendors into a single waterfall process provides a great user experience and ensures that all genuine players are able to quickly and easily onboard.”  

David Briggs, Founder and CEO of GeoComply, added: “We’re really happy to be providing both KYC and geolocation compliance to Amelco in support of its expanding sportsbook operations in the US market.

“With KYC and geolocation compliance critical aspects of online betting, it makes sense to manage both using a single API and back-office. Plus, the benefits of having a seamless, multi-vendor fail-over capability for age and identity verification is huge.”

With more than a decade of experience in supplying tailored software solutions, Amelco provides bespoke enterprise sports betting and trading platforms to a wealth of leading sportsbooks around the world.

Already live in four US states, including New Jersey via its partnership with the Stars Group, Amelco’s US-facing sportsbook has gone from strength-to-strength over the past year.